7 Way to Fix Keyword Cannibalization on Your Site

When you come to know that keyword cannibalization issues exist on your website, it is time to fix these.

But first things first, you require to understand that there is no ‘one size apt all’ method to do this and that the method you take to repair the issues very much depends on the individual situations.  

Put simply, the way to resolve keyword cannibalization issue probably won’t be the same as another. There are common fixes for you to turn to when it is the right time to do so. These include.

In a simple way, the technique to resolve keyword cannibalization subject probably won’t be the same as another. There is a major solution for you to turn to when it is the right time to do so. These include:

 Eradicate and Redirect Cannibalized Pages:

If you come to know that your website has manifold pages that are directing the same intent, but that you only require to keep one of these live, the ideal way to clean up the problem is usually by putting in place 301 redirects.

When you have identified the strongest of the pages that are cannibalizing (reflect inbound links pointing to the pages, organic visibility across the terms and conditions, and historic traffic as indications to assist make your decision), simply eradicate the other 301 redirect their URLs to the page that is remaining.

This is commonly the meekest method to solve cannibalization issues. 

Be sure to also update any internal links that pointed to the pages that you eradicate, but beside that, you should see the removed URLs drop out of Google’s index over a period of few weeks.


There are times, you don’t have the ability to eradicate the cannibalized pages and keep just as it is. However, this might be a page that is dedicated to a PPC landing page, and is simply a great piece of content from a user-experience standpoint, or the CMS restrictions are causing page duplication or any other reason entirely.

However, when this is the situation, consider using canonicalization to assist you sort the problems out.

Doing so will mean that you are able to select one page as the primary one, hence signaling that as the one that should rank on the Search Engine Ranking Page, as well as ensuring that ranking indicates, such as link equity, are attributed to the canonical page.

None of the pages will require to be eradicate, and they can still be opened by users.

No Index:

Just like with using canonicalization, if, for whatever reason, you are unable to delete and redirect the problematic pages, implementing rel=”noindex” tags (or an HTTP Response Header) on all but the page you have chosen as your primary page can often be just as operative.

Taking this tactic means that all pages can still exist on the website, yet all except one page will be de-indexed – hence resolving the cannibalization issues.

That said, Keyword canonicalization should be used in preference over no -index given that ranking indicates are attributed to the canonical, while they otherwise won’t be.

Re-Optimizing Pages:

Often, you find that you have unintentionally caused cannibalization at the metadata level simply by not optimizing for keyword differences.

As an example, let us say you run an eCommerce store and sell a product in three different colors.

Time and time again, it is common to see product variations on unique URLs but with the same title tag, H1 tag, and no clear differentiation between the variants excluding the image.

Hence, you can re-optimize the pages to target clear variations and resolve cannibalization issues.

Reworking Your Internal Linking Structure:

In certain circumstances, you can add to fixing cannibalization issues by enhancing your inward connecting structure, particularly when you are utilizing precise match anchor text that focuses to various pages.

Modifying interior connects to guarantee that these are set up accurately to highlight the correct page (not a tore up rendition) can assist with tidying up issues. Notwithstanding, all alone, it is generally insufficient to fix the issue altogether. Adopt this strategy related to tidying up pages that go after goal to see better achievement.

Merging and Consolidating Pages

In situations when you find that you have (at least two) more fragile pages that are tearing up each other due to contending on aim, it bodes well to blend and combine these into a solitary page. Basically, you are making one more landing page from different more weaker ones.

Though when you have one clear essential page, because of one bit of substance being a champion, having joins highlighting it, or previously accepting traffic when you can’t recognize an essential page, this is typically the best way to deal with take.

It might likewise imply that you need to add new substance to improve the last page, and you need to ensure that 301 redirects are set up for any pages that are erased or URLs that are changed to ignore any positioning signs.

Creating New Intent-Focused Content

One basic keyword cannibalization issue seen with web-based business stores is that a solitary item page positions for search terms identifying with their item range. Also, when this happens on the grounds that no ‘range’ subcategory exists, fixing the issue is as straightforward as making one.

When there isn’t a page that coordinates the expectation, you will locate ‘the following best thing’ positioning, so you feel free to make one. You should then find that the issue vanishes due to having the option to fulfil this objective.


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